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Awareness Campaign

Ready to meet incredible women who are building businesses, breaking barriers, and making things happen? You’re in the right place.

Here, you’ll connect with female entrepreneurs who’ve launched their own ventures and those who empower others to do the same. Whether you’re just starting out or scaling up, this is your space to learn from real experiences, get inspired by bold ideas, and find your people – women committed to closing the digital gender gap and levelling up their digital skills to take their projects further.

Breaking Digital Stereotypes

Meet the women who said “watch me” and proved everyone wrong. Discover how real entrepreneurs are using digital tools to innovate, disrupt, and win – completely rewriting the rules about who gets to succeed in business.

Ana Cristina Rosa

Ana Cristina Rosa from Portugal is the founder of NOVA VITA, empowering entrepreneurs to build purpose-driven digital businesses since 2011.

Aytaj Ahmadova

Impact entrepreneur and mental health app founder making a difference from Vienna, Austria.

Elizabeta Jovanovska

Owner of Abilities net and creator of a digital platform for education and employment of people with disabilities from North Macedonia.

Cynthia Flores

From psychotherapy to social impact evaluations, her work centres on empowering women, fostering leadership, and breaking down barriers.

Daniela Alfarrobinha

Video entrepreneur empowering women across Portugal and beyond.

The Women 5.0 Expert Interview Series

Real expertise. Real impact. Real advice for the digital age.

Meet five accomplished trainers with decades of combined experience supporting women entrepreneurs across Europe. They’re not just trainers, they’re entrepreneurs themselves who’ve navigated the digital landscape and are here to share what actually works.

In this expert series, they’re opening up about the role models who inspire them, the digital tools that transformed their businesses, and the skills that unlock real competitive advantage for women entrepreneurs today.

Meet the entrepreneurship experts

Anne Marie Swift

Anne-Marie empowers female entrepreneurs through coaching and business development with Enterprise Evolution. She specialises in women’s health in the workplace, helping businesses create environments where women thrive.

Sandra Cuoto

Sandra is a real estate consultant and active member of Mulheres à Obra. She has built her own community focused on training and companionship between women entrepreneurs.

Evangelia Daratsanou

Evangelia is a business consultant, trainer, and mentor with expertise in business strategy and leadership development. She helps entrepreneurs build sustainable, purpose-driven ventures.

Cláudia Vieira

Cláudia is a business organiser from Portugal who specialises in streamlining company operations. She brings expertise in tools and procedures that improve organisational efficiency.

Sarah Lechner

Sarah works with female leaders, helping them lead themselves and others more authentically. She guides women to discover their unique path and uncover their passion.

Explore three essential topics:

Role Models in Digitalisation – The voices and innovations shaping how experts approach entrepreneurship
Technology as a Tool – The platforms creating tangible business impact
Empowering Through Digital Skills – The skills that make digital success possible

Practical insights. Proven strategies. Ready to make your business bloom in the digital age?

Role Models in Digitalisation

Meet the inspiring voices behind Women 5.0’s expert trainers. With decades of combined experience in entrepreneurship, these accomplished women share the content creators, training experiences, and digital innovations that have shaped their professional journeys.

From Anne-Marie Swift’s admiration for banking pioneer Anne Boden, to Sandra Couto’s transformative NLP training in community building, to Evangelia Daratsanou’s leadership insights from Simon Sinek—each trainer reveals what has influenced their approach to empowering female entrepreneurs.

They also share the digital tools that revolutionised their work: Cláudia Vieira’s discovery of Notion for seamless organisation, and Sarah Lechner’s innovative use of ChatGPT as a creative collaborator.

Discover who shapes the experts who shape you.

Technology as a Tool for Female Entrepreneurship

The right tools make all the difference. Our expert trainers share their go-to digital platforms and how they use them to drive real business results.

What you’ll discover:

The first digital tool to implement when starting out (and why it matters)
Expert tips and tricks from the tools they love most
Surprising ways entrepreneurs are using technology to transform their businesses

From Sarah Lechner’s reliance on Google Business Platform for seamless collaboration and Canva for visual impact, to Sandra Couto’s advocacy for CRMs that help entrepreneurs provide better client service and stay organised, to Evangelia Daratsanou’s strategic use of the Business Model Canvas for clarity and direction—these trainers reveal the digital essentials that power successful women-led businesses.

Ready to find the tools that work for you?

Our Expert Interview series continues with exciting new themes exploring digital entrepreneurship.

Next, we’ll dive into Technology as a Tool for Female Entrepreneurship, where our trainers share their go-to digital tools, practical tips, and favourite platforms for working with women entrepreneurs. Then we’ll explore Empowering Women Through Digital Skills, discovering transformative capabilities that change how entrepreneurs reach customers and grow sales, plus free or low-cost tools that rival expensive software.

Our fifth and final theme, Women Entrepreneurship at a European Level, will examine the broader landscape of women-led businesses across Europe – stay tuned for more details.